SEO power suite is a complete set of tools for website management, rank tracking, link acquisition and lot more.
If you buy the tools separately, it will set you down by over $1200. On the other hand SEO powersuite Professional edition which comes with four tools wiz Rank Tracker, Website Auditor, SEO Spyglass and Link Assistant just costs $299. The Enterprise edition which gives a lot more functionality and power costs $699.
Here’s the link for the Professional License and here’s the one for the Enterprise License.
A desktop based software, this tool or set of tools stay true to their name in bringing a complete SEO solution that backs you at every step of the way.
There are four software tools that I will review here and these 4 form what is known as SEO powersuite.
- Rank Tracker
- Website Auditor
- SEO spyglass
Use Website Auditor for on page SEO optimization
On-page SEO is one of the most important factors when it comes to website optimization.
Backlinks and other off page SEO factors are only half the game. If you want your site to rank then you should also pay a lot of attention to on page SEO optimization.
To know where your website stands in terms of on page optimization, all you need to do is enter the site URL into website auditor and click enter. The image shown below falls under Site Structure.
Next, you get a list of technical details with respect to the on page SEO of your site.
Some of the examples are number of broken links, missing meta descriptions, over optimization of anchors and so on.
You can check the keyword density to ensure that the site isn’t over-optimized.
Next you can move on to generating the website report, that lets you see each and every factor in detail.
That’s not the only factor that gets analyzed. There are many sections in the website audit, some of which are:
- Content Analysis
- Page Audit( which includes custom analysis of a page)
- Content Auditor( that checks over-optimization for content or under optimization)
- Domain Strength Analysis
You can export the full site analysis report generated by the tool and can even whitelabel to include your company’s name and details with the Enterprise edition.
Use Rank tracker to monitor SERP positions of keywords
Getting started is as easy as creating a new project and adding the keywords that you want to track.
The tool offers functionalities like:
- You can see keyword suggestions
- You can add keywords
- You can compare present rankings of the keywords with historic rankings. If you ever used SEMRUSH which is a cloud based subscription tool, you’d have noticed that they let you see historic rankings based on when the database was updated. But with this software you get to choose the date.
- Export all reports as PDF files.
- Identify easy to rank keywords. The difficulty score lets you analyze which keywords are easy to rank for.
- Schedule rank checks at specific intervals.
- If you are tracking a large number of sites then it’s possible that Google may block your IP temporarily. Instead you can use proxies( I like the semi dedicated ones from BuyProxies) to keep varying your IP and get all the work done without a hitch.
- Easily integrates with Google analytics
- Supports many languages
- Easy to read, data rich domain overview and other reports available.
When your enter the site URL and click you will be asked to either add the analytics account or Google adwords account.
After that you will be asked to enter a few keywords that you want to check the rankings for.
You can also select the search engines of your choice.
This is how the final report looks like
Imagine the tool checking your ranking progress each and everyday, even when you sleep. This is automation at its best and puts out lot of headaches.
Check backlinks with SEO spyglass
Knowing where you stand against your competitors in terms of backlinks strength can help you build better backlinks and challenge your competition with much ease.
The better links you build, the better traffic and recognition you stand to get.
Not only does the tool help you with checking competitor backlinks, but also you can check your own links to see if any of them could potentially harm your own site.
If by manual check, it seems that some of them could damage the site’s rankings you could submit all such links to the Disavow tool. You can also try to manually remove them by contacting the respective webmasters.
You get a complete overview of the domain.
You can view links by domains or the full links.
You can apply the following filters to see the kind of links available:
- Referring links that bring traffic
- Directory links
- Blog links
- Home page links
The tool additionally shows which links pose the highest risk for a penalty.
Another powerful feature is that you can compare your competitors based on the backlinks and other metrics with SEO spyglass.
Do outreach with LinkAssistant
LinkAssistant is a nifty little tool that can be one of the most powerful arsenals in getting genuine high quality editorial links.
It helps you with outreach.
You can identify these opportunities in different ways.
For example, you can search sites for outreach by selecting the search by keywords option. Or you can provide a list of urls. You can choose sites that already link to you and contact them for more outreach opportunities.
Start by entering the website url.
After that on the dashboard that comes up click on the button that says Look for Prospects. You can find it on the top left hand corner.
Another option will pop-up with different options. You can choose the one that lines up with your current goal. You could select from the list that consists of—guest posting, reviews, commenting, forums, link submission forms, giveaways, link pages etc.
I chose Guest posting and the next dashboard that comes up asks me to enter keywords related to my niche.
Here’s the list of potential link partners or list of sites that let you guest post on their sites in that particular niche.
Please do note that this process may take sometime to complete.
I could find 311 potential guest post partners with my search.
Click on finish at the bottom and you will be led to a new dashboard listing all the link partners. There’s an email button located at roughly the center of the dashboard and if you click on that you can access the template through which you can send them emails.
You can change the template to your liking, include more aspects that personalize it and so on.
There are currently three different plans:
Forever Free edition – You can use the free edition as many times as you want. Its unlimited. However you won’t be able to either save or export any projects with the free version. The functionality is limited as well.
Professional ($299) – This option lets you work with unlimited websites. The functionality isn’t limited in any way. However you can’t export any report or data.
Enterprise ($699) –All professional features are included along with export of data and report generation. This is great if you want to whitelabel reports and send them to clients.